I know this because I've talked to dozens of service business owners just like you.
They tell me the same story: Great reputation. Solid team. Marketing budget that's supposed to be working. But they're still bleeding money every weekend because nobody picked up the phone.
Or they're stretched so thin they can't tell if they're growing a business or drowning in one.
If that sounds familiar, you're in the right place.
I'm not a 25-year-old "growth hacker" living out of a backpack.
I'm an OG Gen-Xer who grew up right here in the Tampa Bay area. I've been here since I was four years old. My dad retired from the Air Force. I know Ybor City, the cigar industry, the Port of Tampa. I watched this place grow from a quiet town into a powerhouse.
I've spent my entire career advocating for people and breaking down complex problems into solutions people can actually use.
I was a Public Defender fighting for people against overwhelming systems.
I was a Legal Consultant in Telecom, translating complicated contract language so site acquisition teams could get cell towers built during the mobile infrastructure boom.
And for the past 20 years, I've been a Teacher at two public high schools and community college, turning complex history, law, civics, and economics concepts into lessons students could actually understand and apply.
I mention all this because it matters.
I'm not here to sell you hype. I'm here to solve problems.
And I understand your world because I've lived in it.
In July of 2023, I had a heart attack. I was 57 years old.
It was a full-stop moment.
During my recovery, I lost 40 pounds and reversed diabetes I didn't even know I had. And I did a lot of thinking about what mattered.
I realized God gave me a second chance. And I refused to waste a single second of the time I had been given back.
At the same time, I saw Artificial Intelligence emerging.
I recognized it immediately.
I grew up with the Atari 2600 and learned BASIC programming on a TRS-80. I saw the PC revolution in the 80s. I was an early adopter of the internet in the 90s—FTP, early email, America Online, before the web went mainstream. I watched the mobile explosion in the early 2000s while working in telecom, helping build the infrastructure that powers our modern world.
After my heart attack, I decided to become an entrepreneur.
So I spent 18 months learning AI inside and out. Not dabbling. Not just playing with ChatGPT. I went deep. I studied how it works, where it breaks, and most importantly, where it can actually solve real problems.
Then I spent 6 months studying service businesses. I talked to HVAC owners, plumbers, roofers, trade schools, and even lawyers. I asked them where they struggle. Where the money leaks. How the stress and burnout is slowly killing their business.
And I kept hearing the same things:
- "We miss too many calls."
- "Messages are everywhere and we can't keep up."
- "We spend thousands on marketing just to lose leads at the finish line."
- "I'm wearing all the hats and I'm exhausted."
That's when I realized: AI isn't about being fancy. It's about stopping the leaks, booking the calls, and recovering lost revenue.
That's why I built Polaris AI Marketing.
You might be wondering how a teacher, and former lawyer and legal consultant can help you run your business.
Here's the truth: I don't sell you tools. I teach you how to think about the problem.
Most agencies confuse you with jargon and lock you into packages. I translate complicated into understood. I show you exactly how the system works, why it works, and what it does for your business.
When I was a Public Defender, my job was standing in the gap for people who were overwhelmed by the system. Today, the "system" is the chaotic internet drowning out local businesses. I build the tools that make sure your voice gets heard and your customers get answered.
When I taught economics, I learned that the most expensive resource you have is not money. It's time. Every minute you spend chasing a cold lead or playing phone tag is wasted capital. I install automation to stop that leak so your time goes toward high-value work.
When I was translating legal contracts for telecom projects, I learned how to bridge the gap between "complex" and "useful." I bring that same skill here. I don't speak Tech Bro. I speak Business Owner.
I show you how AI fits into the work you already do every day.
I've lived in the Tampa Bay area for 55 years. I grew up in a military family. I watched this city grow. I know Hillsborough County. The Bucs and the Lightning have given us our nickname: "Champa" Bay!
I mention this because in the digital world, it's hard to know who is real.
I am rooted. I value stability, heritage, and the American entrepreneurial spirit.
Although I'm based here in the Sunshine State, I work with service business owners across the country who share those same values: hard work, straight talk, and a refusal to settle for "good enough."
AI is not magic. It's a tool.
It doesn't replace you. It amplifies you.
It creates the capacity to serve more and earn more.
The businesses that win in the next five years won't be the ones with the biggest marketing budgets. They'll be the ones that answer the phone faster, follow up consistently, and protect their reputation with systems they can trust.
That's what I help you build.
Not more noise. Not more complexity. Just systems that work so you can get back to doing what you do best.
You don't need more leads you can't handle.
You don't need another agency promising miracles.
You need a guide who understands your world, speaks your language, and knows how to build the system that protects your time, your reputation, and your revenue.
Let's build something together!

We understand Tampa Bay because we live here. Our work is built on local knowledge, real relationships, and a commitment to the businesses that keep our community running.

Like the North Star, we help you find your way forward. Every strategy is tailored to guide your business toward steady, measurable growth.

Our focus isn’t on quick wins—it’s on consistent progress. We help you build lasting customer relationships that turn trust into long-term success.
You don't need more marketing jargon. You need systems that actually help you serve customers better.
We build AI-powered solutions that catch the calls you miss while you're on a job, respond to questions faster than your competitors, and book qualified appointments directly on your calendar - even at 9 PM on a Saturday.
Our systems work 24/7 so you don't have to. You stay focused on the work you're great at. We handle the technology that keeps customers connected to your business.

1. We're local to Tampa Bay.
I've lived here my whole life. I understand the challenges Tampa Bay service businesses face, and I'm committed to helping you grow with strategies that are clear, practical, and built for the long term.
2. We focus on results you can measure.
You shouldn't have to guess if marketing is working. I build systems that show you exactly what's happening - calls captured, appointments booked, customers served. Real numbers, not vague promises.
3. We're building for the long haul.
Quick fixes don't create strong businesses. I work with you to build dependable systems that help you serve customers better today and scale confidently tomorrow.
If you're looking for a trusted local partner who makes AI understandable and effective, let's talk about how we can help your business grow.
Your competitors are answering their phones. Are you? Take the first step towards reclaiming your lost revenue and providing a world-class customer experience. Experience the Polaris Voice Advantage for yourself—risk-free.
@ Copyright 2025 - Polaris AI Marketing LLC | All rights reserved